I believe deeply that being a musician is an important and valid vocation. Watt is here to help make it easier to be one.
This independent creative life has myriad simultaneous jobs, no days off, no assurance of security and requires extreme self-discipline.
I think that artists’ voices are now, more than ever, being amplified and projected. More tools are available; middlemen left and right are being made irrelevant — and in many ways that’s a good thing. The real question is how can we reattribute VALUE to those voices.
I am consensually working these long-ass, impossible hours to be paid in less money, but more freedom.
At Watt, we can look at the music industry in a way that highlights a lot of things that don't fit into the editorial mission at most publications, but will help both the industry and the outside see the music business in a new and imperative light.
The corporate content hegemony is worse than ever and we're stuck squabbling over the pitiful amounts of money our streaming overlords let slip through their grasp, or clinging to ad agencies and music supervisors like life rafts.
If that’s how you’re listening to music—you’re only ripping yourself off.
People want art and need art, they crave it and seek it.